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DIGITAL/RRSS
BAJA BREWING CO.
Launch for Dog Chow where interactive buses were placed that launched samples of pet food when the owner checked in and uploaded a photo to the portal with his pet.
SMIRNOFF TAMARINDO
We launched a promotion in Devlyn where users by uploading a photo with Devlyn's # earned a discount on the purchase of the glasses they used when taking the photo.
BAYER MX. OTCs.
Spectacular light-sensitive displays were placed outdoors, where users were given a message from 11:00 to 14:00 that their eyes were exposed to UV rays. As the day passed, the message was disappearing because UV rays gradually disappear during the day. So the message could only be read at that time.
TORTILLINAS Vogón.
We launched and supported the "Time Passing" campaign through the Vogón platform on YouTube, where specific messages were given according to the target, with a segmentation programmed by the Vogón tools. Being the first in Mexico. With this, engagement and consideration increased, as well as placing the brand in the Top of Mind of users.
Bimbo Redes Sociales
Creation of content for the social networks of Grupo Bimbo. For its different specialties and products, such as Bimbollos, Medias Noches, Pan Artesano Bimbo, as well as content for the Bimbo Bear.
FICM App.
Application for the Morelia Film Festival. With content, agenda, location of cinemas and everything related to the Festival.
PAN DULCE BIMBO.
We created the characters of Panópolis to turn Pan Dulce Bimbo's social networks around, since people perceived them negatively. With the creation of the characters and the content in their networks, we managed to get people to identify with the characters and accept them. Achieving with this greater engagement and penetration, as well as doubling the number of followers on Facebook.
MILPA REAL
EL SABOR DE SER MEXICANO.
At Milpa Real we refresh the brand with El Sabor de Ser Mexicano, a platform that helped us to talk about the Mexicanism of Milpa Real and to communicate that Milpa Real products are an important part of our culture through a new graphic image and a lot of folklore .
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